Meet Kate Power: Founder of Midlife Skin

 

Around 40, I found myself asking that quintessential midlife question: "What's next?" As someone who had often created my own natural skincare solutions (refusing to settle for petroleum-derived ingredients), I transformed this passion into Midlife Skin, handcrafted luxury for discerning women who value clean beauty and meaningful self-care.

 

Artisan Beauty, Intentionally Small

 

Unlike mass-produced brands, I personally touch every aspect of creation from formulation to packaging. My formal training with cosmetic chemists backs my intuitive understanding of what our skin truly needs as we navigate our 40s, and beyond.

 

Each small-batch product is meticulously crafted for women who:

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• Value transparency and authentic connection with the maker

• Choose quality ingredients over marketing hype

• Believe self-care should feel luxurious yet purposeful

• Seek clean, effective products without compromising their values

 

Beyond Skincare

 

I believe he ritual of caring for your skin can be a moment of intentional self-care. When you apply a Midlife product, it's an invitation to pause, breathe deeply, and honor yourself, something we need to prioritize alongside our commitment to environmental consciousness and community support.

 

Midlife Skin isn't about fixing your skin or conforming to narrow beauty standards, rather, it’s about supporting our skin’s health while offering up a little extra support. It's for women who have earned their wisdom and want their skincare to reflect both their authentic selves and their values.